Tuesday Tips: Leading With The Why

This past Sunday was National Cancer Survivors’ Day. In honor of our breast cancer survivor community, we shared a social post featuring remarks made by Susan Dawson.

Susan's message about the life-saving difference that early detection of breast cancer makes in a woman’s life expectancy is so powerful and important that we wanted to share again as this week’s Tuesday Tip; Leading with "the why." No one says it better than Susan. Listen for yourself.

Leading your fundraising appeals with “the why” is the best way to help your donors understand how their support helps save lives. We urge you to share this video along with your personal fundraising link in your social media posts and emails requesting support for your Mamma Jamma fundraising.

The Big Pink Bus is on the roads of Central Texas with one mission - to detect breast cancers earlier by providing accessible and affordable mobile mammograms to our neighbors who need them most.

Don't forget to like and follow @MammaJammaRide on
Facebook, Instagram, Twitter, LinkedIn and join the Team Mamma Jamma club on Strava. Don’t forget to tag us #MammaJammaRide so that we can see your training and fundraising updates, too!

Pedaling to Beat Breast Cancer,

Texas Mamma Jamma Ride